I chose the people of Candy Factory for their appreciation of the absurd. The flash videos they use to project a devilish society bent on consumption interests me. In the first page to their site we see a monstrous Snow White embracing a little girl. The picture which would look completely normal if it were static becomes abhorrent to the eye when tweaked with tiny repetitive motions. I plan on using this type of movement in my Project II. This site inspires my work by eschewing the normality we bypass and regurgitating to the viewer as a disease.
Candy Factory also has a very firm handle on the addition of sound into their web-art. The robotic voices included in their animations capture the audience and keep them held close as the repetitive motion does its job on the viewer.In summation, the use of the status quo to portray the violence inherent in the species is integral to the work of Candy Factory and also the main appeal for the viewer as well.
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